January 14, 2020
This is a three-part series about schools that offers music-related and music industry-related programs for aspiring music executives, performers, production, and record label officers.
Part 1: Read the article here.
“Established in 2010, MINT College offered a first: a full Bachelor of Science degree majoring in Music Business Management. Subjects included Introduction to the Music Business, Music Marketing, Artist Management, Songwriting and Publishing, along with Audio Music Production subjects.
The program was the brainchild of the late OPM legend Eugene Villaluz along with the founders of MINT College, and to date is the only institution that offers such program. Currently at the helm of the program is Lachmi Baviera, former head of Warner Music Philippines. She describes the program as follows: “Our MBM program gives our students a head start on being immersed in the music industry. They make informed decisions when it comes to their careers, are introduced and now forming connections with key people in Philippine and global platforms.”
Part 2: Read the article here.
“Integral to MINT College’s music business program is the well-established industry linkages. With the help of their faculty they have been able to provide opportunities for the students to interact with industry practitioners and leaders. Talks, seminars and workshops have been a staples throughout the semester, with business leaders and artists alike getting to share their knowledge and experiences.
Part 3: Read the article here.
“Music business students are afforded the opportunity to experience working on projects that simulate real world scenarios as supervised by these mentor-professionals. These efforts are often characterized by collaborations with internal “clients” to give students an idea of what to expect as they graduate and step out of their halls. For their part, MINT College, launched their own college label, Herbabuena, where students have the opportunity to A&R, produce and promote their own music releases.”
Source: Business Mirror